It seems like these days everyone has dreams of becoming an influencer. How hard can it be, right? Yet here we are doing the same thing, taking no actions to get closer to our goal. We are going to give you a detailed list of exactly where you need to start so YOU can become a Real Estate Influencer TOO!

1. Declare that you are a Real Estate Influencer

• Update your bios!
• Wear the hat or shirt.
• Activate your RAS.
• Podcast Interviews
• Articles
• Social

2. Set Targets

• SOCIAL - Instagram - 10k Followers
• SOCIAL - Facebook - 5k Friends
• SOCIAL - LinkedIn - 2500 Connections
• SOCIAL- YouTube - 1000 Subscribers
• SOCIAL - Tik Tok - 1000 Followers
• GOOGLE - Google Reviews – You need to start asking clients for reviews; you should have at least twenty-five reviews.
• PR - Get articles written on Major Sites like Real Deal, Inman, Housing Wire.
• PR- Get Articles written on Major Sites like Inc, Forbes, Fortune, entrepreneur, etc.
• PODCASTS - Get on a Few Podcasts.

3. Model the Influencers

• Follow some of the top influencers like Ryan Serhant, Fredrik, Krista Mashore, etc.
• Listen to Top Real Estate Influencers Podcast.

4. Identify your Brand Pillars

• Make them your highlights on IG.
• Create long format content around each pillar.
• Edit and Cut up Short Format Content around each pillar.
• Be Consistent - either you, an assistant, or a team needs to post CONSISTENTLY.